by Todd Julien | Jun 1, 2016 | Paid Search Blogs
You might notice that every now and then Google will alert you to various opportunities in your Adwords account. These opportunities can range from keyword suggestions, to structural changes with your campaigns and ad groups. While many of these hints might seem like...
by Todd Julien | Jun 1, 2016 | Paid Search Blogs
In the recent modern online marketplace, it can be really difficult to keep up with everything it takes to make your website appear stand out in terms of user accessibility and friendly nature. It is hard enough to achieve an exceptional good search rank via...
by Todd Julien | May 25, 2016 | Paid Search Blogs
One of the biggest threats to your Adwords account is not playing by the rules of Google. Many advertisers who thought they were untouchable because of their large ad budget have faced the grim reality of getting banned from advertising on Google. Google is so big...
by Todd Julien | May 25, 2016 | Paid Search Blogs
You have a new website and it’s time to start driving traffic. The question becomes should I focus on paid search or SEO? While having both an SEO and Paid search presence is critical to your digital strategy, below are 3 reasons to start with paid search. 1....
by Todd Julien | May 5, 2015 | Paid Search Blogs
The need for targeted marketing isn’t unique to any particular industry or vertical. When managed correctly, paid search can be one of the most effective marketing channels available today. When a business owner understands the potential of pay per click advertising,...
by Todd Julien | Apr 1, 2015 | Paid Search Blogs
Compared to other advertising vehicles such as newspapers, billboards, TV, & radio, paid search is a relatively new marketing channel. One of the biggest advantages paid search has over more traditional advertising, is the ability to measure performance. With...
